Akij Particle Board Mills Limited, a concern of Akij Group works with a wide range of international standard particle boards complementing the imagination of contemporary architects, interior designers, and corporate clients.
Akij Boards dived into this industry with a promise of perfection for all the market stakeholders. However, as a new entrant into the industry, Akij Boards faced a positioning challenge to set their brand apart from competitors in an already saturated market.
We collaborated with Akij Board to launch their brand on digital platforms with effective strategic communications.
Akij Board took a progressive, digital-first approach to reach the next generation of decision-makers & influencers through social media marketing.
We created vibrant content with adaptations and created media strategies that got the most conversions. Our contents were engaging, dynamic, and relevant.
By optimizing for Facebook Watch, we maximized the organic reach of the video before going for paid advertising. Our targeting amplified the original audience to ensure the relevance of engagement.
