B2B Marketing – webabledigital.io

Are Consumer Insights Easy to Find This Decade?

WebAble Desk
August 20, 2015
Brand Building, Guest Posts, Insights, Strategy, Tips
advertising, B2B Marketing, bangladesh, Branding, Consumer Insights, Customer, Customer Service, digital marketing, Experts, Insights, marketing
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No. And Yes. No, because they were always simple to find, even in the 20th Century. Just that management jargon had so abused the word, insight, that finding consumer insights have been made complicated. Now most people can’t recognize a key consumer insight even if it was staring them in the face. I prefer to think of a key consumer …

5 Questions Brands Forget to Answer

WebAble Desk
August 4, 2015
Brand Building, Strategy
B2B Marketing, bangladesh, Brand Building, Brand Experience, Branding, content marketing, Creative, Customer, Customer Service, digital marketing, Experts, marketing, social media, strategy
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Without these answers, they are not really ‘brands’. At best, they are products and services with a logo attached. People are quick with their unique proposition or rationale. Unfortunately, products have ‘rationales’. Brands have ’emotionales’. So on to the five questions that reveal the soul of a brand: What is the obvious emotional truth on which your brand is based? …

3 Ways Bangladeshi Startups Are Using Social Media To Stay Ahead

WebAble Desk
May 21, 2015
Analytics, Digital Marketing, Insights, Strategy, Tips
advertising, b2b, B2B Marketing, bangladesh, content, data, dhaka, Digital, digital bangladesh, Digital Creative Agency, digital marketing, facebook, facebook marketing, learning, local social mobile, marketing, social, social media, social media marketing, social media tips, social selling, startup, stats
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Startups have to keep a close watch in their industries. This is especially important for most Bangladeshi early stage start-ups. Companies launch and fail everyday. It’s important to read up and stay informed as much as it’s important to learn from others in the industry. You can find what your competitors are doing to gain traction on social media and also …

9 Digital Value Drivers for Businesses

WebAble Desk
May 21, 2015
Analytics, Digital Marketing, Insights, Spotlight, Strategy, Tips
advertising, B2B Marketing, bangladesh, dhaka, Digital, digital bangladesh, Digital Creative Agency, digital marketing, facebook, facebook marketing, learning, local social mobile, marketing, mobile marketing, Quotes, social, social media, social media marketing, social media tips, stats, visual content
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In a developing country like Bangladesh, this whole new digital age has a lot of potential for retailers. Contrary to all the debates, digital technology has brought a new wave of communication, advertising and relationship building tools. Purchasing behavior has changed to the point where people are more comfortable buying products online. Hence successful businesses needs to get on the …

5 Tips to Create Effective Visual Contents

Contributor
May 21, 2015
Brand Building, Design, Insights, Social Media, Tips
advertising, B2B Marketing, bangladesh, content, content marketing, Creative, dhaka, Digital, digital bangladesh, Digital Creative Agency, digital marketing, facebook, facebook marketing, learning, local social mobile, marketing, social, social media, social media marketing, social media tips, visual content
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Human brains process visual contents 60,000 times faster than text. That’s why visual contents own the internet. The biggest proof is Facebook. In 2011, Facebook launched their Timeline feature. Timeline saw a 65% increase in engagement overnight. The success of visual-social platforms like Pinterest and Instagram just corroborates that viewpoint. As a designer, I have to make different types of …

5 Steps To Building Winning Content Strategy

WebAble Desk
May 21, 2015
Analytics, Brand Building, Insights, Strategy
advertising, B2B Marketing, bangladesh, content, content marketing, dhaka, Digital, digital bangladesh, Digital Creative Agency, digital marketing, facebook, facebook marketing, marketing, social media, social media marketing, startup
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Last week we wrote a piece on why you should go digital that reflected the importance of having an online presence to support off-line communications. Digital is at the heart of communication strategy in Bangladesh. Proactive marketers are adopting fast. However, some of us still are sceptic about results driven by digital marketing. To make digital work, marketers need solid …

3 Reasons Your Business Needs To Go Digital

WebAble Desk
May 21, 2015
Analytics, Brand Building, Insights, Strategy
advertising, B2B Marketing, bangladesh, data, dhaka, Digital, digital bangladesh, Digital Creative Agency, digital marketing, facebook, facebook marketing, social media, social media marketing
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Traditional marketing is dead. Well, that’d be a stretch. Traditional marketing is here to stay, but digital has changed the game. Marketing is evolving rapidly to incorporate both traditional and digital with integrated strategies. However, many brands have failed to incorporate digital into their communication mix. Here are 3 simple reasons why you need to go digital NOW: Most of …

8 Tools To Blog Effectively & Improve Inbound Marketing

Syed Shadab
January 3, 2015
Digital Marketing, Inbound Marketing, Insights, Strategy
b2b, B2B Marketing, bangladesh, blog, content, content marketing, dhaka, Digital, digital bangladesh, digital marketing, inbound marketing, marketing
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Every year there are hundreds and thousands of blogs being published across different niches with different kinds of content. Some of these publishers are human, some of them are robots. Some of these blogs are for businesses, others are for non-profits or individuals. Either way, there is an incredible amount of information being published on a day to basis on …

The Ideal Length Of Everything Online

WebAble Desk
November 15, 2014
Inbound Marketing, Insights, Tips
B2B Marketing, content marketing, content strategy, data, Digital, digital marketing, engagement, facebook, infographics, linkedin, local social mobile, marketing, mobile marketing, mobile optimization, Professional, stats, visual content
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Ever wonder what’s the right size of a blog post or video or a tweet? You’re at the right place! Being a marketer obsessed with measuring everything, I become paranoid about hitting the sweet spot where my tweets are small enough to drive engagement, yet long enough to add value. Trust me, there’s a lot of guesswork involved and when …

25 Facebook Marketing Facts You Need To Know

WebAble Desk
October 29, 2014
Digital Marketing, Insights, Social Media, Spotlight, Tips
advertising, b2b, B2B Marketing, bangladesh, data, dhaka, Digital, digital bangladesh, Digital Creative Agency, digital marketing, facebook, local social mobile, marketing, mobile marketing, mobile optimization, social, social media, social media marketing, social media tips, stats
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While Twitter and other social networks have eaten away Facebook time for many, Bangladeshis still indulge themselves in Facebook and not just to keep up with friends. Many business have flourished through social media marketing and others are just getting started. With all that clutter, many are struggling to find exposure. It has finally come down to competing for newsfeed …